Ross and I have worked together before in a collaboration which went really well and we share similar interests and skills within design which allows us to work quite proficiently together, so we have decided to pitch for this together eventhough it would mean splitting the £1000 reward if we won. But that's if we did win, something to worry about later I guess but at the moment, let's focus on coming up with a killer idea that the marketing department would go for.
Ross was pretty on it with this brief and approached me with some pretty good ideas and a nice mock up already when we first started discussing this. Here's what he came up to me with already:
I really liked the concept but instantly recognised something that's very similar using the same Ex as a running concept. I also felt that there wasn't much of a brand image, if there was it would be using Ex which I don't think the college would go for. So as much as I like the idea behind it, I felt that we definitely needed to make some revisions and rethink the concept and design direction of this. But still running with the concept of using Ex possibly.
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