Interior design invite development

Dave and I spent some part of today further expanding the interior design publication brief. Along with the promotional posters, we decided that the publication could potentially be posted out to prospective students for example. Therefore to accompany the publication we decided to develop an invite that would carry the same design direction that we have developed so far.

The invite functions as a wrap around for the publication, providing exhibition dates and times. Together these will go into a translucent envelope and be sent out to people. We wanted something that would be consistent with the rest of the publication, therefore using the same design format and guidelines that we had defined earlier such as the fluorescent colour, rules and typographic specification.

The design is quite minimal and in keeping with the rest of the designs we have done for this brief, the tag line is bold, direct and has a strong impact, with the smaller details printed on the back of it.