Interior Design briefing

With the recent failure of winning the end of year pitch, and the thirst for producing a publication that had the guidance of a client, Dave and I decided to collaborate to work on the interior design book/prospectus.

We spoke to Steve Edge, the course leader of interior design a few days ago to discuss what it is he actually has in mind for this, the format, tone and a brief explanation of the content that it would hold. The general idea of this is to produce a fairly comprehensive publication that would act as a prospectus rather than a year book for the BA (hons) interior design course.

From the meeting, Steve seems to have some idea of how he wants this to go, but is generally open for us to make our own interpretations and design direction based on what he's provided and what we feel is necessary to represent the course, whilst still fitting within the college's brand and reputation. There hasn't been a previous book of this kind for the interior design course, so this should be quite open for us to develop our own ideas of how it should be. He provided a few samples from other institutions,

 Foundations Juried Exhibition - American University of Sharjan

Summer Exhibition 2010 - Department of Architecture and spacial design - London Metropolitan university

Manchester Art & Design Postgraduate

Interior Design 1999 - The summer collection. UCE school of interior design

UCE School of interior design - Birmingham institute of art & design. 2002 degree show catalogue

He also mention that the type of publicatiion and designs he liked would be of magazines like Wallpaper*, Frame and Blueprint, all catering for more of the higher end lifestyle, interior, architecture and product design nature.

All in all, the brief seems pretty exciting, currently waiting for some copy and a brief structure so we can start working on how we should work on this. In the mean time, we plan to develop some initial design ideas for this including spreads and front cover aswell as some inspiring publications and designs that we'd like to incorporate into this brief.

For me, I'd really like to take this opportunity to develop something professional and interesting in terms of the design, both for the course and my own portfolio, I'm quite excited with how this can develop and also the collaboration with Dave should be quite interesting.

Laura Stubbs : brief

Laura Stubbs is a final year fashion design student at Leeds College of Art, who wants to develop a brand identity for herself as a menwear designer and illustrator, branding and a range of materials for her end of year collection including, promotional materials, lookbook and art direction for the photography.

After a hectic couple of weeks, I eventually got round to speaking to Laura properly about the type of work that she's after, what's required of me and what my role would be for this collaboration. So far I have identified the vast range of materials that she wants to produce to accompany her collection and brand. The design outcomes are still negotiable but generally, it's a live brief within the creative industry, something that I think will be quite exciting to work on, which would also produce work that would compliment other work in my portfolio.

The time scale of this is fairly long as she is still working on her collection, stretching through a period of around 4 weeks from start till finish, but probably aim to dedicate 1-2 days a week on it depending on the progress.  I think this collaboration would really challenge my professional approach and ability to design to fulfill the client's satisfaction.

She has a few initial ideas, it seems like there's quite a lot of things that she wants to work on, so this will need to be clarified quite early on to prevent any problems later on.

End of Year Show brief

End of year show concept, branding and promotional materials brief. Really wanted to get this brief not only for the reward most importantly the fact that it's going to be a relatively substantial brief with a wide range of materials working for a live client. Plus the exposure for this would be pretty good for portfolio and the prospect of getting a job after it.

As a whole, I really want to win this but the time limit for the pitch isn't very long so really should make  a start on this soon!

Competition brief - ISTD - FAKERY

I will be working on the ISTD Fakery brief for a week. I started this for the last module but it didn't really go anywhere so picking it back up now. The design solution needs to be typographically driven, and the subject matter is open for our own interpretations, which is what I've been looking for in a brief.

Garry Barker Publication brief

Design Context